Insurance for Deal, New Jersey

Europeans arrived in the 1660s, when settlers from Rhode Island bought the Monmouth Patent. Thomas Whyte, a carpenter from Deal in Kent, England, acquired 500 acres along the shore, and the area took the name of his hometown. Deal became a borough on March 7, 1898, out of Ocean Township. Norwood Avenue, today’s Route 71, follows the old Long Branch–Deal Turnpike.

Around the turn of the century Deal became a resort of grand Victorian and Foursquare houses, many now more than a hundred years old. Beginning in the late 1960s, Syrian Jewish families from Brooklyn who had summered in Bradley Beach began buying homes here; by 1973 more than 100 families owned property. In the 2000 census, Deal had the highest share of residents of Syrian heritage of any town in America.

Today Deal’s year-round population is about 900, it swells to thousands every summer, and Forbes ranked 07723 the most expensive ZIP in New Jersey in 2024, with a median home price of about $3.7 million. Roughly 15 congregations serve the community.

Many Deal families have a primary home in Brooklyn or Manhattan, a summer home in Deal, cars that travel between them, and a business in New York or New Jersey. When each is insured by a different agent, the gaps show up where they meet: a car garaged at the wrong address, an umbrella that doesn’t sit over the business, a summer home empty longer than the policy allows.

We place coverage in all 50 states and compare more than 25 carriers, including the high-net-worth carriers in our Private Client group. We put every home, car, umbrella and business policy on one review, side by side.